

AI-driven logic engine for personalised health programs at extreme scale.
Automating complex qualification criteria and logic for personalised health programs at large scale. The research team needed to engage 100,000+ users while ensuring evidence-based logic was applied consistently across diverse communication channels.
iMSX developed a sophisticated platform featuring an automated logic engine, AI-powered NLP for research data classification, and multiple integrated communication channels via SMS, Mobile Notifications and Email. The system acts as a high-velocity 'engagement engine' that translates research protocols into real-world patient interactions and outcomes.

"The complexity of the logic was immense, but iMSX translated it into a seamless digital experience. Their ability to integrate AI with large-scale patient outreach is unmatched."